The Truman Company Review

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The Truman Company, based in Roseville, Minnesota, is one of the Twin Cities' most established precious metals and rare coin dealers.

Founded and operated by Roger Westerling, who has been in the coin business since 1978, the shop sits at 2585 Hamline Ave N and serves buyers and sellers across the greater Minneapolis-St. Paul metro area.

With an A+ rating from the Better Business Bureau and dual authorization from both PCGS and NGC, the dealership has built a credible footprint in a competitive local market where several well-known coin shops compete for the same customer base.

Key Takeaways

• Roger Westerling has operated continuously as a full-time coin dealer since 1978, making The Truman Company one of the most tenured independent dealers in the Twin Cities market.
• The shop handles gold, silver, platinum, and palladium in bullion and numismatic form, and also offers free appraisals, estate valuations, precious metals IRAs, and IRS 1031 exchange guidance.
• The Truman Company holds an A+ BBB rating and is authorized by both PCGS and NGC, two credentials that matter significantly when buying or selling certified coins.

Who Is Roger Westerling?

The dealership takes its name from Westerling's uncle Truman, whose Southern California coin shop is where Roger first learned the trade during high school and college in the 1970s.

A 1976 graduate of Montclair High School in Montclair, California, Roger also studied business administration at Chaffey College in Cucamonga before transitioning to full-time coin dealing in 1978.

That's not a brief resume line. It means he has been working the coin floor through every major precious metals cycle of the past five decades, including the silver spike of 1980, the gold bull run of the 2000s, and the sustained high-price environment of the 2020s.

Westerling holds Life Membership in the American Numismatic Association (ANA), the largest numismatic hobby organization in the country.

That membership is not automatic. It signals sustained, long-term engagement with the professional coin community at both regional and national coin shows.

The Twin Cities Precious Metals Market: Context Matters

Gold crossed $3,000 per troy ounce in early 2025 and has since pushed past $4,300 as of May 2026. Silver has followed, trading around $72 per ounce.

Those price levels have driven significant activity at local coin shops across Minnesota, with both sellers liquidating older collections and buyers seeking physical metal as a portfolio hedge.

The Twin Cities market has no shortage of dealers. Competitors in the area include Twin Cities Gold and Silver Exchange (operating for over 40 years in Minneapolis), Midwest Coin in St. Louis Park, King's Ransom Gold & Silver in Saint Paul, Yellow River Rare Coins, and Crystal Coin & Collectibles.

Several of these hold ANA memberships and BBB ratings similar to Truman's. What distinguishes dealers in this environment is usually depth of numismatic expertise, service structure, and the breadth of what they'll buy and sell.

The Truman Company focuses specifically on physical precious metals for investment purposes, numismatic coins, and collector-grade material, rather than branching into jewelry, antiques, or unrelated collectibles.

That narrower scope can work in its favor for customers who want to deal with someone who spends all day thinking about coins and metal rather than a generalist resale shop.

What The Truman Company Buys and Sells

The shop also mints its own branded silver round, the 1 oz .9999 Silver Truman Round, which is available for purchase directly. Pricing for in-stock items is listed live on the website and updates with the spot market.

As of early May 2026, the 1 oz American Gold Eagle was listed at $4,718.66 and the 1 oz Gold Bar at $4,668.66, both reflecting the current elevated gold market.

Services Beyond Buying and Selling

The dealership offers more than a retail counter. Here is a breakdown of the service tiers available:

Credentials at a Glance

Credentials in the coin industry can vary widely in what they actually mean for consumers, so it's worth being specific about what Truman's credentials represent:

PCGS and NGC are the two most recognized third-party grading services in the coin market. A dealer authorized by both can submit coins for encapsulation and grading, which matters for buyers who want independent verification of a coin's condition and authenticity before purchasing at a premium over melt value.

How It Compares to the Local Competition

The Twin Cities has a reasonably active numismatic community. Several dealers have been operating for decades, which means consumers have options.

A few data points worth knowing when evaluating where to buy or sell:

The Minneapolis-St. Paul Market in 2025-2026

More than half of Minnesota's population lives in the Twin Cities metro area. That concentration of population, combined with a financially literate professional workforce and a strong culture of long-term investing, keeps local coin shop traffic steady.

The current precious metals price environment has accelerated both sides of the market: sellers are bringing in material collected during lower-price periods, while buyers are purchasing bullion as an inflation hedge and portfolio diversifier.

Gold's sustained run above $4,000 has made even modest holdings significant in dollar terms. A single 1 oz American Gold Eagle, which might have been purchased for under $1,000 in the mid-2000s, carries a market value above $4,700 today.

That dynamic is driving estate liquidations, collection reviews, and renewed interest in IRA conversions to physical metals across the regional market.

Minnesota does not exempt precious metals purchases from sales tax by default, which is a practical consideration for buyers making significant transactions in-state.

Consulting with a dealer familiar with the specific tax treatment of different product types, such as bullion versus numismatic coins, is advisable before a large purchase.